OnePlus 6T: Iterative, yet better

The new OnePlus 6T delivers meaningful and significant specs updates – an in-display fingerprint sensor, larger screen with smaller notch, bigger battery with improved camera experience, improving upon the OnePlus …

Personalization: Key Imperative for CX

Personalization is based on customer data and usage patterns. Till a few years ago, personalization was done in a reactive manner where organizations studied the insights from customer research and …

Superior CX = Higher Online Sales

Smartphone penetration in India has grown manifold over the past decade, standing at a strong 30% in 2018. To tap into this lucrative business opportunity and boost market presence, handset …