CMR offers quantitative, qualitative and hybrid approaches, customized to client requirements. Our offerings include:
Business Strategy
- Market Sizing
- Demand Estimation
- New Market Opportunity Analysis
- Account Mapping
- Customer Segmentation
- Corporation and Brand Equity
- Digital Transformation
Market Execution
- Pricing Research
- Ad evaluation
- Concept Testing
- Usage & Attitude Studies
- Benchmarking studies
- Perception studies
Service Quality Management
- Stakeholder Satisfaction
- Mystery Shopping
- Feedback Analysis
- Evaluation Studies
Technology Readiness Assessment
- Assess Enterprise Readiness for emerging technologies like Artificial Intelligence, Blockchain, Digital Transformation, IoT, etc.
- Gauge future tech priorities
Products Showcase
CMR releases regular tracker reports for various product categories to help client assess where they stand viz-a-vis their competitors in India and other south Asian countries like Vietnam, Bangladesh, Indonesia, etc.
