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  • Enterprise Tech, Press Releases
    • July 13, 2023
    The feminine care products market in India to grow to INR 115Bn by 2028: CMR

    13 Jul, 2023 | NEW DELHI.  As per new study insights from Cyber Media Research (CMR), a leading Indian consulting and advisory firm, the feminine care products market in India is projected at around INR 55 billion in 2023.   Menstruation is still seen as a taboo

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  • Enterprise Tech, Viewpoints
    • July 5, 2023
    From Simulation to Success: How Digital Twins are Reshaping Manufacturing

    From Simulation to Success: How Digital Twins are Reshaping Manufacturing The rapid advancement of technology has paved the way for transformative innovations in various industries, and manufacturing is no exception. In recent years, trends such as digital twins have been reshaping the manufacturing landscape. By bridging

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  • AI, Viewpoints
    • June 30, 2023
    Supercharging Customer Experiences through Generative AI

    The emergence of transformative applications like ChatGPT, Copilot, Bard, Stable Diffusion, Adobe Firefly and others has captivated people worldwide, showcasing the immense potential of generative AI. These advancements, along with other technologies, hold the power to automate various work activities. The profound impact of generative AI

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  • Consumer Tech, Press Releases
    • June 26, 2023
    Surging eCommerce in Aspirational India (Tier II Cities and Beyond): 124 Hours Spent Annually, ~ INR 20,000 Spent in Last 6 Months: CMR

    Average online spend in the last 6 months by Tier II buyers is on par with Tier I buyers. >55% consumers from Tier II cities purchase tech products online, with 62% prioritizing 5G phones. Smartphone premiumization on rise, with 24% buying premium smartphone online (>INR 20,000).

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  • Consumer Tech, Press Releases
    • June 6, 2023
    India’s value conscious consumers prioritize overall service in their smartphone purchase decisions, reveals CMR study

    Consumers prioritize product quality, brand, and, most importantly, service in their purchase of smartphones. Realme scores in consumer delight and NPS on Smartphones. Gurugram, 6 June 2023: Leading smartphone brands are setting the bar high in terms of service, going the extra mile to ensure that customers

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  • Press Releases, Semiconductors
    • June 5, 2023
    Four in every five smartphone users consider the smartphone chipset as the heart and brain of the phone: CMR

    Around three in every four smartphone users believe that chipset brand is important. MediaTek is a top-preferred chipset with a score of 58 out of 100. 83% of smartphone users plan to purchase a 5G-enabled smartphone. Around 50% of smartphone users who are aware of foldable

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  • Press Releases, Semiconductors
    • May 29, 2023
    India Consumer Internal SSD Market Records 43% YoY Growth In Q1 2023

    Record-breaking Q1 internal SSD shipments, the highest in the past five years. The NVMe SSD market recorded 36% YoY growth in Q1 CY2023. The external SSD shipments experienced a remarkable YoY growth of 111% in Q1 CY2023. Gurugram/New Delhi, May 29, 2023: According to CMR’s India

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  • Press Releases, Semiconductors
    • May 25, 2023
    The Consumer External HDD Market Declined 10% YoY In Q1 2023: CMR

    2.5” External HDD continued to dominate at 91% market share. 3.5” External HDD shipments grew 23% YoY. NAS market shipments witnessed 2% YoY decline. Gurugram/New Delhi, May 24, 2023: According to CMR’s India External Hard Drive Market Review for Q1 CY2023, the India External HDD (2.5”

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  • AI, Enterprise Connect, Industry Connect, Viewpoints
    • May 22, 2023
    Unleashing the Power of Cloud: Modernization, Generative AI, and Enterprise Adoption

    During the recent AWS Summit in Mumbai, I had the opportunity to engage in a conversation with VG Sundar, Director of Business Development, AWS India Pvt. Ltd. Organizations who derive the greatest benefits from the cloud are those with a well-defined strategy focused on gaining a

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