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  • Consumer Tech, Press Releases
    • February 8, 2024
    Indian smartphone landscape poised for a dramatic shift with surging 5G demand; iQOO and LAVA challenging established brands, says CMR

    5G compatibility (70%), enhanced camera quality (68%) and longer battery life (66%) are the top in demand features among users. iQOO and LAVA surprises with an uptick in the Consumer perception – 75% of users would recommend iQOO while LAVA (68%) is placed second. New Delhi,

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  • Consumer Tech, Press Releases
    • February 6, 2024
    India Smartphone Market Resilient in Q4 2023: 19% YoY Growth, 65% 5G Smartphones Shipped: CMR

    Xiaomi led the overall smartphone market followed by Samsung in Q4 2023. Premium smartphone (INR >25,000) shipments recorded 71% YoY growth. Feature phone shipments recorded 52% YoY growth in Q4 2023. New Delhi/Gurugram, 6th Feb 2024:  According to CyberMedia Research (CMR)’s India Mobile Handset Market Review

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  • AI, Press Releases
    • January 22, 2024
    Indian Enterprises Gear Up for AI-Powered Tech Surge, 26% Jump Forecasted by 2024-25, says CMR

    Large enterprises already boast a strong tech foundation, but they are still pushing the envelope with a projected 21% Tech Transition surge in 2024-25. Medium enterprises are on the rise, anticipating a significant 31% tech transition leap this year, closing the gap on their larger counterparts. Nearly 6

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  • Consumer Tech, Press Releases
    • January 11, 2024
    71% of consumers are open to exploring and potentially changing their smartphone based on the OS experience offered, says CMR

    An overwhelming majority of smartphone users, especially tech-savvy individuals, highly prioritize the Smartphone OS in shaping their overall smartphone experience. OnePlus’s OxygenOS leads in user satisfaction, securing the top spot at an impressive 92%, closely followed by Apple iOS at 90%. New Delhi, 11 January: Cybermedia

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  • AI, Press Releases
    • December 13, 2023
    Indian Enterprises Poised for Significant AI Investments in FY2024-25, Reveals CMR Study

    42% of Indian enterprises plan to spend >INR 50Cr on AI initiatives Generative AI is driving innovation and enhancing user experiences Technical complexity and AI bias hinder AI adoption 13 Dec, 2023 | NEW DELHI. As per a new CMR Next Frontier: Enterprise AI Study 2023

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  • Consumer Tech, Press Releases
    • December 11, 2023
    Gen Z’s Top Priorities in Gaming Smartphones Revealed: Extended Battery Life, 5G Connectivity, and Immersive Visuals

    New Delhi, 11 December 2023. CyberMedia Research (CMR), India’s trusted technology research and advisory firm in India, has released  its latest study, ‘Gaming Preferences Among Gen Z Gamers 2023’.  The study reveals for smartphone gamers, extended battery life stands out as the most crucial factor, with

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  • Press Releases, Semiconductors
    • December 7, 2023
    Consumer External HDD Market Sees 10% YoY Decline in Q3 CY2023: CMR Report

    2.5” External HDD continued its dominance with 93% market share. 3.5” External HDD shipments declined by 5% YoY. 2TB was the most popular capacity capturing 40% market share. Gurugram/New Delhi, Dec 5, 2023: The Consumer External HDD market in India witnessed a significant year-on-year decline of

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  • Press Releases, Semiconductors
    • December 5, 2023
    The India Consumer Internal SSD Market Records 69% YoY growth in Q3 2023

    SATA SSD remained the top contributor with 66% YoY growth in its shipments. The NVMe SSD market share increased to 22%, its shipments recorded 80% YoY growth. The External SSD shipments recorded 74% YoY growth. Gurugram/New Delhi, Dec 04, 2023: According to CMR’s India Hard Drive

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  • Press Releases, Semiconductors
    • November 29, 2023
    India Consumer Storage Market Grows 15% YoY in Q3 CY2023: CMR

    Pen drive category continued its dominance with 67% share. MicroSD card shipments recorded 15% YoY growth. 32GB was the most popular capacity with 38% share. Gurugram/New Delhi, Nov 29, 2023: According to CMR’s India Consumer Storage Flash Devices Market Review Report for Q3 CY2023 released today,

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