CMR 4Ps of Mobile Handset Industry Report 2020

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SKU: CMR-FR-021 Category:


The fifth edition of the CMR 4Ps of Mobile Handset Industry Report 2020 is a much sought-after handbook for a variety of ecosystem stakeholders, including telecom industry leaders, policymakers, entrepreneurs, marketers and others in India.

As a bellwether for the mobile handset industry in India, the CMR 4Ps of Mobile Handset Industry Report 2020 brings all the major smartphone industry participants in India on one page, to deliberate on major themes that would define the industry in the years ahead. The report features bespoke intelligence and perspectives on the changing market and technology dynamics shaping Indian mobile handset industry.

In a year when the COVID-19 pandemic has created significant global disruptions, there is significant interest in what comes after. Will supply chain realignments take shape? Major players will seek to de-risk their operations. The question is: Will India be able to take the mantle to spearhead Make in India, and become the global hub for mobile handset manufacturing?

The fifth edition of the 4Ps of Mobile Handset Industry Report is powered by Servify, the seamless aftersales service platform.

The 4Ps report includes rich perspectives from senior policymakers, as well as from top CEOs and CXOs in the Indian mobile ecosystem. The report features CXO perspectives from smartphone manufacturers, such as Foxconn; homegrown mobile handset companies, such as Reliance Jio, and Lava, among others; from global handset brands, including Samsung and HMD Global; Chinese majors, including OPPO, Vivo, Xiaomi, realme, IQOO, Huawei, and Motorola Mobility; from OTT brands, such as Netflix, Amazon PrimeVideo, and ErosNow; from OS companies, such as KaiOS and IndusOS;  from ecommerce players, including Amazon and Flipkartfrom Technology enablers, MediaTek, Unisoc, and Qualcomm.

The report includes:

  • An in-depth review of the state of the India mobile handset market in 2019
  • Technology and Market Guidance for 2020 and beyond
  • Consumer Insights
  • State of OTT Play
  • The major 4P trends defining 2020 and beyond
  • CXO Perspectives


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