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  • Consumer Tech, Telecoms, Viewpoints
    • October 5, 2016
    Google Pixel Means No Activity on the Ground, But a Lot in Backyard for India

    The much-awaited Google Pixel has been announced and the first reaction from a user’s perspective is—‘too little for too much’, especially in the context of an Indian user.  As of today, very few brands enjoy strong loyalty in India in the Smartphone segment, and the consumers

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  • Consumer Tech, Telecoms, Viewpoints
    • July 19, 2016
    Chinese Handset Brands Unplugged–But What’s Keeping Them Ahead?

    You can’t miss it! Newpapers, banners or even metro trains indicate the lavish budget the Chinese brands are pouring in to invade the Indian handset market. Overall, today they hold 20% market share of the entire handsets market and their overall shipments jumped a whopping 98%

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