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  • CX, Enterprise Tech, Viewpoints
    • October 12, 2018
    Superior CX = Higher Online Sales

    Smartphone penetration in India has grown manifold over the past decade, standing at a strong 30% in 2018. To tap into this lucrative business opportunity and boost market presence, handset vendors both domestic and international are approaching the market via multiple channels. Amongst these, selling smartphones

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  • Consumer Tech, Telecoms, Viewpoints
    • March 20, 2018
    Decoding the 4Ps of India Mobile Handset Industry in 2018

    A few days ago, we released the third edition of the “4Ps of Mobile Handset Industry 2018 Report” with our perspectives on India’s changing market and technology dynamics of the  mobile handset market. Over the past three years, the 4Ps Handbook has emerged as a must-have

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  • Enterprise Tech, Telecoms, Viewpoints
    • November 17, 2017
    Flipkart’s Billion Capture Plus: A Good Headstart but Long Road Ahead

    Flipkart launched its own smartphone brand, the Billion Capture+ this week in one of the most crowded smartphone segments in the most selling price band INR 10K-15K category, competing against the likes of RedMi from Xiaomi and MotoG from Motorola, and catering to the online buyers.

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  • Featured
    • May 3, 2017
    The Digital Mindset -Part I

    By Jayesh Ghatge We are living in truly transformative times as consumer technology grows faster, as evidenced by India’s central government’s expectations to nearly double the number of existing Internet users to 730 million by 2020, due to fast adoption of digital technology. And business technology

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  • Consumer Tech, Software & Services, Viewpoints
    • July 12, 2016
    Is it End of Honeymoon for E-commerce Players?

    Discounts! Freebies!—of course, sound music to the ears. And the e-commerce players banged on to this formula to entice masses, to expand their presence. With heavy doses of discounts, the e-commerce poster boys –Flipkart and Snapdeal–not only became the favorites among the masses, but they also

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  • Consumer Tech, Software & Services, Viewpoints
    • November 12, 2014
    India Post, Indian Railways and State Bank of India can form Country’s biggest e-Commerce Platform

    e-Tailing, e-Commerce, online selling…these are some of the terms we use for the emerging business model wherein a company that has achieved a high degree of implementation of ICT tools to manage business operations, is able to sell its products and / or services by reaching

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  • Hardware & Channels
    • October 5, 2012
    A Growth Opportunity waiting to be addressed: Why India’s online retail companies must strengthen their reach into Tier II and Tier III cities

    Recently, I was in Kashmir on a personal trip.  A friend asked me to recommend a laptop PC for him within a prescribed budget.  I surfed a few popular online retail web sites and finally selected one that was not the latest in terms of specs,

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