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  • Enterprise Tech, Telecoms, Viewpoints
    • April 13, 2018
    How can the new 9.7 inch iPad hook Indian educators?  

    Apple recently announced its latest 9.7-inch iPad in March 2018, in its primary market, United States, at a comparatively cheaper price. The new iPad caters mainly to the education sector. In terms of specs, the new iPad 9.7 has almost the same physical design but the

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  • Consumer Tech, Telecoms, Viewpoints
    • March 8, 2018
    Samsung lost to Xiaomi in the largest Smartphone market in India – Mobilytiks

    In 4Q 2017 (OND), Xiaomi led sales in Maharashtra which contributes 14% to the Smartphone sales in India Xiaomi displacing the longstanding Smartphone leader Samsung in the OND quarter of 2017 is no new revelation.  However, where exactly Xiaomi hit the market leader needs to be

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  • Enterprise Tech, Telecoms, Viewpoints
    • February 28, 2018
    What is making waves at MWC 2018?

    The Mobile World Congress 2018, the annual pilgrimage for the world’s leading and biggest smartphone manufacturers and other ecosystem players, is currently underway at Barcelona. Beyond the major flagships, some of the key trends at MWC included bezel-less displays, notchs, and rugged smartphones. Alongside, 5G and

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  • Consumer Tech, Telecoms, Viewpoints
    • February 6, 2018
    Samsung of 2018 has to lead the Smartphone+ (Plus) era – Mobilytiks

    Needs to build a strong Appgets portfolio to leverage the wide installed base in India Samsung, of recently has started witnessing a bit of turbulence at the hands of challengers especially Xiaomi.  As per CMR’s India Mobile Monthly Handset Review report, in the 3Q’17 (Jul-Sep) Xiaomi

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  • Consumer Tech, Telecoms, Viewpoints
    • December 5, 2017
    Eight Smartphone Predictions for 2018  

    2017 will be remembered as the year when the smartphone innovation hit a plateau. This is the year when the lines got increasingly blurred when it came to comparing smartphone brands on specs and hardware, across price bands. Smartphone vendors also realized the futility in driving

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  • Consumer Tech, Telecoms, telepub, Uncategorized, Viewpoints
    • September 13, 2017
    While Apple and Samsung retain their halo, OnePlus gets it right for Aspirational India: CMR MICI Survey

    CyberMedia Research regularly conducts the Mobile Industry Consumer Insight (MICI) Survey to capture the consumer aspirations, preferences and challenges, and dislikes around smartphone brands.  These large-format surveys provide a compelling picture of the changing dynamics of the Indian Smartphone Market. The latest edition of the MICI focused

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  • Consumer Tech, Telecoms, Viewpoints
    • March 31, 2017
    A handful of challenges for Samsung S8

    Samsung has impressively and confidently made a comeback in its flagship series of Supremium Smartphones. The Note 7 was an unfortunate event in the glorious journey of the brand and S8 opens with a challenge of repositioning the faith and confidence among the consumers at this elite level

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  • Consumer Tech, Telecoms, Viewpoints
    • September 30, 2016
    HTC at vantage point due to Samsung’s Note7 battery issue

    Samsung Note7 is already in the news before being made available. That’s really a good thing, but the reason is not noble enough. Samsung holds 56% market share in the price range of Rs 55,000–Rs 65,000, a zone which fits in for Note7. It is followed

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  • Consumer Tech, Electronics, Lifesciences, Viewpoints
    • December 30, 2015
    Why the Consumer will be King in 2016

        Consumers with amplified and hastened expectations define the “Expectation Economy” of today. This is a new world where consumer expectations keep evolving, and it goes beyond across age groups and national borders. While technology and product quality have been on the rise, the ways

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