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  • Consumer Tech, Telecoms, Viewpoints
    • January 19, 2018
    Google hasn’t done anything different than Apple to make Pixel a success in India – Mobilytiks

    Google had launched Pixel with all fanfare to help Android get into the premium category, where only Apple is a strong brand.  Apple’s strong position in the premium category would mean death of Android in this category that could also hamper its IoT ambitions.  Reason, IoT

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  • Consumer Tech, Telecoms, Viewpoints
    • January 15, 2018
    Domestic brands have to dial South if they want to remain in Smartphone business – Mobilytiks

    CMR’s Mobilytiks has always been throwing up some of the interesting prescriptive insights that actually tells the CXO community what to do next rather than complicating their decision making by landing in a soup of options. In our recent conversations with the CXO leadership of Indian

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  • Consumer Tech, Telecoms, Viewpoints
    • January 11, 2018
    Is Apple really doing badly in India?

    Given the current market conditions in India for smartphones, it appears that Steve Jobs, the late Apple co-founder, was prophetic: He did not consider this country a significant opportunity. Let’s take a look at the Apple story since its entry into India in 2008. A lot

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  • Consumer Tech, Telecoms, Viewpoints
    • December 5, 2017
    Eight Smartphone Predictions for 2018  

    2017 will be remembered as the year when the smartphone innovation hit a plateau. This is the year when the lines got increasingly blurred when it came to comparing smartphone brands on specs and hardware, across price bands. Smartphone vendors also realized the futility in driving

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  • telepub
    • September 21, 2017
    Qualcomm-CMR Report: India’s Independence Via Mobiles

    CMR conducted a nationwide survey on behalf of Qualcomm, to map how Indians use the mobile phone and how it has shaped their life, and contributed to their independence. The ‘India’s Independence Via Mobiles’ report is based on an online survey covering 3000 respondents, across Tier-1

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  • Consumer Tech, Telecoms, telepub, Uncategorized, Viewpoints
    • September 13, 2017
    While Apple and Samsung retain their halo, OnePlus gets it right for Aspirational India: CMR MICI Survey

    CyberMedia Research regularly conducts the Mobile Industry Consumer Insight (MICI) Survey to capture the consumer aspirations, preferences and challenges, and dislikes around smartphone brands.  These large-format surveys provide a compelling picture of the changing dynamics of the Indian Smartphone Market. The latest edition of the MICI focused

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  • Consumer Tech, Telecoms, Viewpoints
    • March 31, 2017
    A handful of challenges for Samsung S8

    Samsung has impressively and confidently made a comeback in its flagship series of Supremium Smartphones. The Note 7 was an unfortunate event in the glorious journey of the brand and S8 opens with a challenge of repositioning the faith and confidence among the consumers at this elite level

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  • Press Releases
    • May 18, 2015
    India 4G/LTE device shipments more than double in 1Q CY 2015; grow 108% QoQ

    Samsung establishes lead in the 4G/LTE device segment Growth in 4G/LTE devices propelled by 387% growth in Datacard shipments and 111% increase in Smartphone shipments 47% of 4G/LTE devices shipped were exclusively available online for sale. Qualcomm SoC used in 80% of the 4G/LTE mobile handsets

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  • Consumer Tech, Telecoms, Viewpoints
    • November 3, 2014
    What the Motorola Mobility acquisition means for Lenovo’s future in the India smartphones market

    Now that the US$ 2.9 billion acquisition of Motorola Mobility is complete, its time for Lenovo to leverage and improve its market standing in the mobile phones business. In India, Lenovo stood at 11th rank during 1H CY 2014 (as per the results of CMR’s India

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