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Decoding the 4Ps of India Mobile Handset Industry in 2018

A few days ago, we released the third edition of the “4Ps of Mobile Handset Industry 2018 Report”...

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Samsung lost to Xiaomi in the largest Smartphone market in India – Mobilytiks

In 4Q 2017 (OND), Xiaomi led sales in Maharashtra which contributes 14% to the Smartphone sales in India...

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  • Consumer Tech, Telecoms, Viewpoints
  • February 15, 2018
    Not just products, pricing and the cult, transparency in Xiaomi has also led to its success

    One thing that is always commendable about Xiaomi is their transparency.  It never is shy of sharing details...

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    Eight Smartphone Predictions for 2018  

    2017 will be remembered as the year when the smartphone innovation hit a plateau. This is the year...

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    Flipkart’s Billion Capture Plus: A Good Headstart but Long Road Ahead

    Flipkart launched its own smartphone brand, the Billion Capture+ this week in one of the most crowded smartphone...

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    Comio could be Xiaomi and Lenovo’s closest competitor on the ground

    We should be formally seeing foraying of a new brand Comio in few days from now in the...

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  • Consumer Tech, Telecoms, Viewpoints
  • February 28, 2017
    Why Indian Handset Brands Should Change their Roadmap for 2017?

    In 2016, about 382 new handsets were unveiled, out of these 267 were 4G Smartphones, 78 3G Smartphones...

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    Chinese Handset Brands Unplugged–But What’s Keeping Them Ahead?

    You can’t miss it! Newpapers, banners or even metro trains indicate the lavish budget the Chinese brands are...

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    Not ‘flash’ sales but increased pace of innovation, faster time-to-market and building on core strengths can help Micromax

    Micromax recently said that they will embrace the ‘flash sale’ online selling strategy to further strengthen market position,...

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