The Competitive Landscape for Motorola

When the first G series smartphones were launched, Motorola did well promising premium features at affordable prices. While it has been able to sustain itself thus far, the state of play for mid-range smartphones in 2018 is a different ballgame altogether. There are strong competitors such as Xiaomi and Asus, as well as new entrants such as Nokia and RealMe offering superior features at similar, and even lesser pricepoints.

Where does Motorola get it wrong?

The pricing of Moto G6 is a big letdown. The G6 is powered by Snapdragon 450, whereas many of its competitors at similar or lesser pricepoints come with Snapdragon 636.

The new Moto G6 comes with Android 8.0 Oreo, under Motorola’s stock Andorid UI. On the other hand, competing brands, including Xiaomi, Asus and Nokia offer Android One, or at similar pricepoints.

While the Camera has seen some improvements over the G5 edition, it does not have the firepower that other competitors offer, whether it be a Asus Zenfone, or a Xiaomi Redmi Note 5 Pro.

In Conclusion

The Moto G6 may make sense for loyal Motorola fans wanting to go for an upgrade or replacement. For others, there are plenty of other attractive brands at the same or lesser price points offering better specs.