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SAP is acquiring Qualtrics for US$8 Billion in cash, pre-empting a planned IPO by Qualtrics this week. For SAP, the Qualtrics deal sits right at the core of its service business, helping it expand its service offerings…
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Prabhu Ram
Head – Industry Intelligence Group, CyberMedia Research & Services Ltd.

Viewpoints

OnePlus 6T: Iterative, yet better
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By Prabhu Ram, GM – IIG
CyberMedia Research & Services Ltd.

Digital Marketing: The Key for Excellence in CX
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By Nupur Singh, Consultant – IIG
CyberMedia Research & Services Ltd.

5G Perspectives

Interaction with Helena Norrman, Ericsson
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Interaction with Durga Malladi, Qualcomm
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New: Customer Experience- Driven Digital Transformation

Customer Experience- Driven Digital Transformation
In today’s fiercely competitive world, the tables have turned – organizations need their customers more than the other way around. Customers today are more informed and have more options to choose from than ever before. In such a scenario, organizations need to drive competitive differentiation to stay ahead in the game. However, the answer to differentiation no longer resides in products or offerings…
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CMR Reports

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