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What’s Next in Smartphone Cameras?

Today’s smartphone brands focus and harp more on ‘Camera’ capabilities than any other mobile features, when it comes to marketing. And, this strategy is not misplaced. CMR’s large-format Mobile Industry Consumer Insight (MICI) Surveys have confirmed that for Indian consumers, the brand preferences are increasingly being

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  • Consumer Tech, Telecoms, Viewpoints
  • December 28, 2018
    Smartphones: Year-end Review and Outlook

    2018 was an interesting year for smartphones in the India market, with a series of steady and even impressive, smartphones from all major brands, Chinese as well as Global. Across price bands, there were many smartphones vying for attention with their incredible design, craftsmanship and performance.

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  • Consumer Tech, Telecoms, Viewpoints
  • September 13, 2018
    Apple’s new iPhone X Proposition: Confusing, yet Compelling

    Yesterday, Apple announced its 2018 lineup of smartphones— the iPhone XS Max, iPhone XS and the iPhone XR. All three iPhones retain the essential design and marquee features of last year’s iPhone X, including all-screen and a notch. The key takeaway from Apple’s new iPhones is

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    Apple to hit 10 mn users in India for iPhones in 2018 – Mobilytiks

    Making in India could pace up achieve the milestone helping Apple to expand its base in mid premium Smartphone market As Apple iPhone enters into 10th year of its existence in India, the most aspirational Smartphone ever made is going to achieve an important milestone.  It

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    Is Apple really doing badly in India?

    Given the current market conditions in India for smartphones, it appears that Steve Jobs, the late Apple co-founder, was prophetic: He did not consider this country a significant opportunity. Let’s take a look at the Apple story since its entry into India in 2008. A lot

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    Encryption Debate: Joining Hands with Law Enforcement to Help Citizenry, Rather than Locking Horns

    The tug of war between Apple and the FBI finally settled down last week after the latter paid a huge sum (estimated over $1.3 million) to gain access to the data in the iPhone in controversy and hence, reduced pressure over the tech giant to unlock

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  • Telecoms
  • September 11, 2013
    iPhone 5s and 5c: Apple competing on price, not innovation

    Every year during the month of September there is a section of consumers across the world that wait for one particular announcement – this announcement has nothing to do with appraisals, increments, trade fairs, holidays or festivals. The ‘defining’ event is, in fact, the annual announcement

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  • Telecoms
  • September 11, 2013
    Will Apple finally emerge as a volume leader in emerging markets with the launch of iPhone 5c?

    Now that the veil has been lifted on the mystery shrouding Apple’s announcement of their next series of smartphones – the iPhone 5s and the ‘affordable’ iPhone 5c series, the way forward now looks clear.  Or does it? The iPhone 5s is next in line to

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