India Mobile Handset Shipments cross 100 million units in the first six months of 2012

Smartphone shipments cross 5.5 million units; Android is most popular OS with over 56% share

According to CMR’s India Mobile Handsets Market Review, 2Q 2012, September 2012 release, during 1H 2012 (January-June 2012), total India shipments of mobile handsets was recorded at 102.43 million units. During the same period, total India shipments of smartphones were 5.50 million units.

Table 1. India Mobile Handsets Market: Leading Players, 1H 2012
(in terms of % of unit shipments)

Player

Rank

Share (% of unit shipments)

Nokia

#1

22.2%

Samsung

#2

13.0%

Micromax

#3

5.5%

Source: CMR’s India Mobile Handsets Market Review, 2Q 2012, September 2012 release

Table 2. India Mobile Handsets Market: Major Segment Growth Rates,
1H 2012 vis-à-vis 1H 2011

 Market Segment

Smartphones

Featurephones

Total

 Unit Shipments
Growth

12.2%

16.9%

16.6%

Source: CMR’s India Mobile Handsets Market Review, 2Q 2012, September 2012 release

As per CyberMedia Research (CMR), in terms of unit shipments share during the 6-month period ended June 2012 the leading smartphoneOSswere Android (56.4%), Symbian (17.4%), BlackBerry (12.1%), Bada (8.5%), iOS (3.0%) and Windows Mobile (2.6%) on a base of 5.50 million units.

Table 3. India Mobile Handsets Market: Leading Smartphone Players, 1H 2012
(in terms of % of unit shipments)

Player

Rank

Share (% of unit shipments of smartphones)

Samsung

#1

41.6%

Nokia

#2

19.2%

RIM

#3

12.1%

Source: CMR’s India Mobile Handsets Market Review, 2Q 2012, September 2012 release

According to Faisal Kawoosa, Lead Analyst, CMR Telecoms Practice, “The first half of CY 2012 was witness to the high-decibel launch of Samsung Galaxy S III,HTC One X et al. The second half of CY 2012 continues to see launch of a number of high value, aspirational smartphone models such as the Nokia Lumia 910, Samsung Galaxy Note II and the Apple iPhone 5. This push from vendors and the increasing maturity of the India mobile subscriber community is expected to further push up smartphones as a proportion of total mobile handset shipments in the country in the next few quarters.”

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